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Chefs recommend.

THE IDEA

It is not easy to be the leader. When others can relax, you constantly need to defend this title.  So it was very important for us to remind restaurant chiefs that Hellmann's has always been №1 mayonnaise on the market.  No one can deliver that message better than the chiefs themselves. We interviewed them, and they told us why Hellmann's is still №1 mayo for them. Taking their conclusions into consideration, we have developed a new campaign for the legendary mayonnaise - Hellmann's (2013).

Info

Client
Hellmann’s

Branch
Food

Category
Campaign

Contact person

Danilo Lange

Danilo Lange
General Manager

+7. 495. 644 29 24

E-Mail: d.lange@serviceplan.com