Alexander Budilin has joined Louder marketing communications agency as digital director.
Alexander will be in charge of strategic and operations control of the department. His tasks will include introducing digital production instruments and operations procedures, forming the team, attracting clients, developing strategic digital platforms and supervising the production.
Alexander Budilin graduated from the Bauman Moscow State Technical University. He has 7 years’ experience in actual capabilities of media resources and non-standard advertising, including 5 years as digital director. Alexander has developed a number of integrated special projects for Gazprom-Media Digital, RBC media holding, Look At Media, Sanoma Independent Media, launched major trans-media special projects with CTC Media. Another Alexander’s project – IKEA Kidvertising – won the famous Webby digital award.
“Alexander is a highly qualified manager with strategic and analytical experience combined with certain personal qualities that we think are intrinsic to our team,” says Anna Antonova, Managing Partner at Louder. “When we first met him, we saw that he belongs here. Doubtless, our cooperation will be a success, and will result in many interesting, impressive and effective projects.”
Louder® is an advanced marketing communications agency established in Moscow in 2007. The agency implements integrated projects for local and international brands by developing creative solutions based on non-standard approaches and advanced technologies. Since 2015, Louder has been part of the international Serviceplan Group (31 agencies in 27 cities worldwide, a team of over 2800 members). Currently, it is part of Serviceplan Russia Group represented in Moscow by two agencies – Serviceplan and Louder. Louder has a team of 50 members. The list of its clients includes BMW, adidas Originals, NBA, Heineken, Maserati, Porsche, William Lawson’s, s.Oliver, Bugaboo, Tommy Hilfiger and many others.